Mooncatcher is a unique start-up that facilitates the introduction of children's books to new parents, with books ranging from all over the world, curated to help build their child's first library. CCS collaborated with founder Namrata Shroff to conceptualize and design a brand identity and e-commerce portal that is an extension of her personality as a mother and avid reader. The outcome was inclined towards a more organic brand identity that resonates with the nurturing process of a child in a home.
Mooncatcher is a unique start-up that facilitates the introduction of children's books to new parents, with books ranging from all over the world, curated to help build their child's first library. CCS collaborated with founder Namrata Shroff to conceptualize and design a brand identity and e-commerce portal that is an extension of her personality as a mother and avid reader. The outcome was inclined towards a more organic brand identity that resonates with the nurturing process of a child in a home.